Business Builder
The Psychology of the Close: How DISC Helps Realtors Win More Deals
In today’s competitive real estate market, knowledge of contracts, pricing, and negotiation is essential—but it’s not what closes deals. What truly separates top-producing agents is their ability to understand people. In this Busin...
Don’t Let the 2026 GAR Form Changes Bite You
In Business Builder Series Episode 54, Doug Dean breaks down the most important 2026 Georgia Association of REALTORS® (GAR) form changes and explains what real estate professionals need to know to stay protected, compliant, and confident h...
Starting 2026 Strong: Market Insights from Alan Richardson
Kicking off the new year, industry veteran Alan Richardson delivered a practical and motivating market update focused on what agents can do right now to win in 2026. His message blended data, mindset, and simple systems — a powerful comb...
Asbestos & Mold: What Every Real Estate Professional Must Know
Insights from Business Builder Series Ep. 52 with Industrial Hygienist Craig Baker When buyers, sellers, and agents hear the words asbestos or mold, fear usually follows. But according to Craig Baker—an industrial hygienist with more th...
How an Investor’s Mindset Helps Sellers Earn More at Closing
In Episode 51 of the Business Builder Series, real estate investor and agent Denny Faircloth shared how applying an investor-based analysis can help real estate agents deliver greater value — and bigger net proceeds — for their selle...
How Realtors Can Use 7 Money Milestones To Help Clients
n a recent Business Builder Speaker Series, financial educator Aleece Kardon shared her insights on how real estate agents can strengthen their own financial foundation while better guiding clients through important money conversations. Her m...
Picture Perfect Sales
How Professional Photos Sell Homes Faster In the latest episode of the Business Builder Speaker Series, we welcomed Steve Forren, owner of North Georgia Visual Forensics, to share how professional real estate photography can elevate listings...
Real Estate Agent Safety + Situational Awareness: Things to Consider Before You Leave the Office
The real estate industry is full of exciting opportunities—but it also comes with risks that agents can’t afford to ignore. From open houses to private showings, agents frequently meet with unfamiliar people in unpredictable environments. P...